Marketing Operations Analyst

Overview
Job Description

Bonusly is looking for a collaborative, action-oriented contract Marketing Operations Analyst to help guide the effectiveness of our marketing efforts. We are looking for someone who can support our Marketing team in making data-informed decisions. This includes scaling, experimenting, learning from data, and continuously improving data hygiene, reporting and analysis. You’ll help with the development of a reporting infrastructure that provides insight on the performance of all marketing channels, campaigns and initiatives.

What you’ll do:

  • Marketing Operations: use data and key marketing and sales systems to uncover business insights and turn them into impactful business recommendations.
  • Create dashboards and reports for SQMs, MQLs, and SQOs.
  • Own and revamp our closed-lost and disqualification processes.
  • Conduct data analysis to identify areas for improvement and make data-driven recommendations to enhance marketing effectiveness.
  • Manage and optimize HubSpot to execute campaigns, track performance, and generate insights.
  • Provide suggestions on how we can improve and implement best practices within Hubspot.
  • Constantly look for ways to improve data quality and data hygiene.
  • Partner with Sales Ops and other functions to ensure a clean automation and data setup.

You should apply if you…..

  • Have at least 3 years of experience in marketing operations/automation, marketing analysis, or a related field.
  • Have advanced knowledge of HubSpot.
  • Strong experience reporting and visualizing data in Datastudio, Databox, or other similar tools
  • Experience with Gong, Clearbit, ZoomInfo, ChiliPiper, and Google Analytics.
  • Are an expert in the marketing funnel, audience segmentation, performance metrics, and attribution.
  • Love creating organization and process developmentStrong experience in process documentation.
  • Have strong project management and prioritization skills.
  • Are flexible and comfortable with ambiguity.
  • Have experience developing buy-in and building consensus with stakeholders.
  • Have excellent communication & presentation skills. Are passionate about clean data.

Bonus points for..

  • SaaS experience
  • SQL knowledge
Bonusly operates as a remote-first company within the United States. While we welcome applicants from across the country, we prioritize those residing in AZ, CA, CO, FL, MN, NY, NJ, OR, TN, TX, or UT to enhance our team-building and engagement efforts.

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