Advertising Campaign Manager

Overview
Job Description

The Hopper Media Services team sells ad placements on the Hopper app and affiliate sites.  We work directly with clients who are mainly travel companies such as Destination Management Organizations (DMOs), Airlines, Airports, Hotels, and their marketing agencies.
We offer the clients a growing, innovative set of products through which the clients can promote their brand and win sales on Hopper sites.

About the role

The Advertising Campaign Manager owns marketing campaign performance and operations for a portfolio of Hopper advertising clients that include both travel suppliers and media agencies.  After the Business Development team signs an advertising client the Campaign Manager launches the campaign, optimizes campaign performance, and reports results both during and after the campaign completes.
The Campaign Manager works directly with clients thus must have superior communication abilities and outstanding analytical skills.
A successful candidate can create reports, understand the key findings from the data, communicate those findings in a clear way, and convince clients to accept recommendations per the findings.

What would your day-to-day look like:

  • Manage marketing campaign activations, trafficking, and operations for a set of Hopper’s paid advertising clients
  • Source assets and content from clients (or their agencies) to facilitate a high impact campaign launch
  • Collaborate with Business Development, Product Management, Software Development, and Finance teams to resolve performance or technical problems that reduce campaign effectiveness
  • Offer clients strategic campaign recommendations based on a deep understanding of the client’s business goals and marketing objectives.
  • Collaborate with Business Development to construct and deliver campaign performance recaps
  • Provide product insights and recommendations to Hopper management based on client feedback and your own analyses
  • Support Finance’s monthly campaign billing process to ensure invoice accuracy and delivery.

An ideal candidate has:

  • 2+ years post college work experience in a digital marketing analytics role that includes handling, manipulating, and analyzing data and creating data visualizations
  • Demonstrated expertise with a data visualization tool (Google Looker Studio preferred) and a product analytics tool (Amplitude preferred)
  • Familiar with agile product development lifecycle management
  • Superior written and verbal communication skills
  • Process driven and detail oriented
  • Ability and desire to own work outcomes as an ambitious self-starter
  • Excellent follow-through and comfort working with jr to sr level colleagues and clients
  • Experience in media publishing or travel/hospitality industries is a plus

Perks and benefits of working with us:

  • Well-funded and proven startup with large ambitions, competitive salary and upsides of pre-IPO equity packages.
  • Hopper covers 100% of the premiums for group insurance plan.
  • Hopper offers life, short term and long term disability coverage.
  • HSA that covers eligible medical and dental expenses.
  • All employees and dependents have access to Dialogue’s telemedicine services, anytime, anywhere.
  • All employees have access to an RRSP plan with automatic pre-tax withdrawals per pay.
  • Please ask us about our very generous parental leave, much above industry standards!.
  • Unlimited PTO.
  • Carrot Cash travel stipend.
  • Access to co-working space on demand through FlexDesk AND Work-from-home stipend.
  • Entrepreneurial culture where pushing limits and taking risks is everyday business.
  • Open communication with management and company leadership.
  • Small, dynamic teams = massive impact

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